Mobility as a Service (MaaS): Investigation of views and needs of the residents of Thessaloniki


Mobility as a Service (MaaS) is a European innovation, implemented in many countries, defined as:

"Providing various forms of transport services through a single digital mobility service available to passengers, which includes: mobile or internet application as well as a unified data platform".

Without MaaS the user must use different channels or applications to access mobility services such as public transport, taxis, shared minibuses, etc. MaaS offers the user a single application for access to mobility services, with a single payment channel instead of multiple ticketing and payment transactions.

MaaS provides added value and personalized services to end users. Functions for users are: real-time traffic information and personalized travel planning recommendations (e.g. itinerary and combination of travel suggestions), reservation, payment and ticketing.

The research is carried out in the framework of the eMaaS project, which is part of the Operational Program of the Region of Central Macedonia 2014-2020.

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